Privacy Policy

Last updated: May 4, 2026

Shadowline ("we," "us," or "our") operates an automated communications service that allows local businesses to respond to missed calls and communicate with their customers via phone and text. This Privacy Policy explains how we collect, use, and protect information in connection with that service.

1. Information We Collect

When a customer calls a business phone number powered by Shadowline, the following information may be collected:

We do not collect names, email addresses, payment information, or any other personal data unless a customer voluntarily provides it during a conversation. Do not send sensitive information such as credit card numbers, Social Security numbers, passwords, or financial account details through this service. Such information is not needed to schedule a service appointment and should never be shared over text.

2. How We Use Information

Information collected is used solely to:

We do not use customer information for advertising, cross-business marketing, or any purpose beyond facilitating communication with the specific business the customer contacted.

3. Information Sharing

We do not sell, rent, or share customer information with any third parties for marketing purposes. Mobile phone numbers, SMS opt-in data, and messaging consent are not shared with third parties or affiliates for marketing or promotional purposes. Customer information is shared only with:

We do not disclose the names of our technology providers publicly. All providers are contractually required to use customer data only for the purpose of delivering the service and are prohibited from using it for their own marketing or sharing it with additional parties.

4. Sensitive Information

Please do not share sensitive personal or financial information through this service, including credit card numbers, bank account details, Social Security numbers, driver's license numbers, passwords, or medical information. This service is designed for scheduling and general service inquiries only. If you accidentally send sensitive information, contact us immediately at privacy@shadowline.ai and we will delete it.

5. How Customers Consent to Receive Messages

Customers consent by directly initiating contact with Shadowline AI or with a participating business by calling, texting, leaving a voicemail, or submitting a website inquiry form that includes their mobile number. Any SMS sent by Shadowline is a transactional or conversational response to continue the customer-initiated conversation, answer service questions, or help schedule an appointment.

The public consent disclosure is available at https://shadowline.ai/sms-consent. Shadowline does not send unsolicited messages, does not use purchased lead lists, does not send affiliate marketing, and does not send promotional blasts. Message frequency varies based on the customer's conversation with the business. Message and data rates may apply.

Customers can get help by replying HELP and can opt out of further messages at any time by replying STOP. No further automated messages will be sent after opting out.

6. Data Retention

Conversation records and call logs are retained to provide the business with historical lead and communication data. Customers may request deletion of their data by contacting us at the email below. We will honor deletion requests within 30 days.

7. Security

We use industry-standard security measures to protect stored information. All data is transmitted over encrypted connections. Access to customer data is restricted to the specific business that received the call and authorized Shadowline personnel.

8. Children's Privacy

Our service is not directed at individuals under the age of 13. We do not knowingly collect personal information from children.

9. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page will reflect any changes.

10. Contact

For privacy-related questions or data deletion requests:

privacy@shadowline.ai


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